Our History
Is it possible to innovate in an environment where tradition is the foundation of everything?
I believe it is.
And I already thought so back when, as a boy, I started helping my father with his work, following him around the province to repair classic billiard tables in bars and social clubs.
After all, my grandfather had founded the company in the 1950s by taking a bold step of renewal himself: he had given up his grocery store and started a business repairing and building game tables, especially billiard tables.
And yet, that drive to innovate seemed to have disappeared with my grandfather. Perhaps that’s why I never felt completely involved in the family business.
Of the five brothers, only my father was eager to try new things. The company as a whole preferred to keep doing what it had always done, even though things were beginning to change — and it was objectively hard to deny it. So I stayed on the sidelines, helped where I could, learned, and all the while nurtured a desire for something new and different, even though I didn’t yet know how I would make it real.
Then came the pandemic.
Who knows what my grandfather would have thought of that massive shake-up to the old “we’ve always done it this way.”
Who knows what new things he might have tried. Sometimes the biggest changes happen quietly. You think you’re doing one thing… and only later do you realize you were actually doing something else. You were building a new reality — one you may have long desired but never believed you could truly create.
At that time, I thought: if we can’t go out and sell our billiard tables in person anymore, let’s do it online. There’s no alternative.
Maybe there was, but my long-suppressed desire for change saw the opportunity and seized it.
I created an e-commerce site that sold the family company’s products online — but managed by me. This allowed me to experiment freely and observe.
And little by little, I noticed that although I initially sold the entire catalog, some products were more successful than others.
Some unusual products — those that combined tradition and innovation. One of them was the billiard table that transforms into a dining table.
And I fell in love with the idea. Imagine offering people the chance to have a billiard table even in a home where there isn’t space for a dedicated game room.
Imagine gathering around the table not only to play, but also to share a meal — extending the moments spent together, using it more often, maybe even every day.
Imagine making it a beautiful product — not only beautiful because it respects tradition, but because it’s innovativelybeautiful. A design object that enriches a home even when it’s not being “used.” That idea started knocking at my mind and simply refused to go away.
But in the company, they weren’t as enthusiastic.
Too strange an idea. Too different. And with too small a market. I told myself, it doesn’t matter. I’d rather do one thing very well than do everything just adequately. I want to put all my energy, my ideas, my aspirations into something I truly believe in. Is it different? Doesn’t matter. It’s the right idea.
But only my father and my brother understood me. The rest of the family said, it’s too risky. If you want to do it, do it on your own. Was it a leap into the dark? Undoubtedly. But was I convinced it was the right path? Yes. So I took the leap.
I founded my own company, joined by my father and my brother.
A company that produces only billiard tables that can be transformed into dining tables. Innovative objects not only in concept but also in design. I wanted to create a company that, while grounded in my father’s tradition and craftsmanship, looked toward the future.
Experimentation is our creed — whether it’s a new app or a new design.
Looking to the future is our guiding star — whether it means achieving zero-impact production within a few years or giving billiard lovers the chance to live their passion in a new way.
Today, Biliarditaly is a thriving company — yet it never rests on its laurels. We constantly seek new paths: in production, in communication, and in the optimization of resources.
Perhaps you, too, are someone who looks to the future and isn’t afraid to explore new solutions.
I’m glad you found us in the vast sea of the web.
Take a look at our catalog — or even better, get in touch with us, because we might already be working on the perfect solution for you.